Using the logo system in a consistent way results in building stronger awareness for the university, helps distinguish us from other peer institutions and promotes UT Health San Antonio in a meaningful and significant manner. ![]() In logo form the symbol and the logotype should always be spaced and aligned as shown in these guidelines. This is the cornerstone of our visual identity. The UT Health San Antonio logo is a combination of the symbol (the Alamo shield) with the logotype (the name of the institution). The word "Health" stands out boldly in our name, to communicate that health is central to our mission. ![]() While the icon part of our logo conveys that we are an academic health center based in San Antonio, and that we are related to the UT System, the logotype reinforces that we are all about "health." The font is Goudy, which is classic, prestigious and very legible. For faculty and students, this recognizes that our world-changing medical advances have all started in this remarkable place.Ĭommunicating Health. For patients, having San Antonio imagery conveys that we are the health resource for their city. We are San Antonio's only academic health center and essential to its economic engine in the bioscience industry. With the shape of the Alamo atop our shield logo, we customize the standard academic shield to reflect our connection with our city. Our impressive academic pursuits and our forward-thinking research discoveries all start here in San Antonio. We use two tones of brighter orange to make the shield more dimensional.īorn in San Antonio. While this is not the same Pantone Matching System (PMS) color as the UT Austin burnt orange, the colors do have a family connection. Taking advantage of the great reputation of the UT System. ![]() The star in the center of the shield represents Texas pride. The shield shape was kept, and modernized, to communicate that we are an academic institution. Shields have long represented illustrious academic organizations. The logo is created from elements of The University of Texas Health Science Center's official seal. It is intended to reflect the trust and high esteem that the university has earned. The logo for UT Health San Antonio was designed to convey the prestigious nature of our organization. A unified communications program is central to our ability to build public awareness of what we stand for and to demonstrate our relevance to people’s lives.
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